ASU forgot how to nurture lifelong fans

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Posted by Big Ron on December 30, 19 at 10:08:14:

In Reply to: You named like 5 guys over past 30 YEARS ... posted by SunDevil4Life on December 30, 19 at 09:31:11:

A long time ago, ASU started taking its fan base for granted and adopted a Sports Consumer marketing approach. FANS come to games win or lose. Sports Consumers direct their dollars for instant gratification. So regretfully, ASU is getting what it paid for. ASU waits to check your credit score before paying any attention.

True lifelong fans start young. They need to grow up wearing Maroon and Gold. Hell, the teams donít even wear Maroon and Gold anymore.

Young fans need to attend university sponsored events. As many field trips as Crow can get them to attend. They meet the players. They get school sponsored game day tickets on game theme days.

It needs to becomea family tradition.

I have friends and relatives that are Michigan fans. They talk of tailgating starting on Thursday with neighborhood parties and setting up the RVs on Friday for an early game day start. Compare that to the ASU Fun Police policies.

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